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Farley Faculty

Pam DanielsClinical Assistant Professor, Segal Design InstituteDesign Innovator in Residence, Segal Design Institute

Pam Daniels is a Clinical Assistant Professor and Design Innovator in Residence at The Segal Design Institute. She is a seasoned leader, designer, and avid contributor to the entrepreneurial and maker movements in Chicago. Her work experience includes roles as a Director at IDEO, a global design & innovation consultancy, and leading global operations as a Senior Vice President at Starcom MediaVest Group / Leo Burnett in the media communications field.

Pam has led large-scale innovation efforts throughout her career, including developing the company’s first intranet platform for global knowledge sharing and forming the data & analytics practice at Starcom MediaVest Group. Her focus is passionately user-centric and grounded in insights.

Pam has always bridged divergent worlds in her life and her work, and she enjoys small-scale, hands-on design as much as big-picture visioning. She has led two successful Kickstarter campaigns, and her products have been sold around the world. Her designs are also available on shared platforms like Thingiverse for 3D printing and Easel for carving/milling. 

Pam co-founded the not-for-profit DesignHouse Chicago, an organization dedicated to revitalizing local manufacturing through design, and most recently, she has established a design practice called Welcome Industries in partnership with Segal's Maker in Residence, Brandon Williams.  She is active in the League of Women Designers, serves as an adjunct faculty member at Archeworks, and is an advisor to Catalyze Chicago. She has been a speaker at Technori, Chicago Ideas Week, and The International Home & Housewares Show, and been featured in The Chicago Tribune, Core77, Business Week, Design Engine, Modern Luxury Interiors, and Phaidon.

Pam's work has taken her around the globe and given her opportunities to live in the U.S., Europe, and Latin America. Most recently, she taught a summer design course at the China Academy of Art in Hangzhou. These days, when she is not monopolizing the laser cutter, you will find her in Studio5, engaging with students and sharing her love of design with everyone who stops by.

Pam holders a Master of Science in Product Design & Development from Northwestern University and Bachelor of Arts from Tufts University.


Classes Taught

Human-Centered Entrepreneurship

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